India’s GCC Expansions | Interview
CRMIT Solutions Bets Big on India’s GCC Expansions
Interview Highlights | Dinesh Poduval, Vice President, highlights CRMIT Solutions’ market differentiation, tailored GCC strategies, and the integration of emerging technologies
Bengaluru, India – October 03, 2024
India’s Global Capability Centers (GCC) sector is witnessing remarkable expansion, with the number of GCCs expected to grow from 1,700 to approximately 2,400 by 2030, as reported by Nasscom. This growth is fueled by several key factors, including India’s extensive talent pool, its favorable business environment, and the flourishing start-up ecosystem.
In this insightful interview, Dinesh Poduval delves into the driving forces behind the sector’s rapid development. He explores the emerging trends and transformative technologies that are shaping the future of India’s GCC landscape and discusses how CRMIT Solutions uniquely positions itself to stand out amidst rising competition.
Q1. India has seen a remarkable surge in Global Capability Centers (GCCs), with numbers projected to grow exponentially in the coming years. What do you believe are the primary drivers behind this growth, and how is the paradigm-shifting in terms of how companies approach innovation within these centers?
India is home to over 1,700 GCCs, valued at USD 46 billion, and estimated to reach around 2400 GCCs valued at USD 110 billion by 2030, according to the Nasscom report. This rapid growth of the Indian GCC sector can be attributed to several key factors.
The rapid expansion of technology has fueled a growing global demand for skilled tech professionals. India, boasting one of the world’s largest technology talent pools, has become a hotspot for global companies seeking to bolster their technological capabilities. This demand is reflected in the increasing number of organizations across industries establishing their Global Capability Centers (GCCs) in the country — a trend that is expected to persist for the foreseeable future. Over 80% of GCC expansion prioritizes building innovative tech capabilities such as AI/ML and data analytics.
A new paradigm is emerging, where companies aim to leapfrog ahead rather than simply catch up. Traditionally, businesses establishing Global Capability Centers (GCCs) would look to industry leaders for guidance, trying to mirror their success. However, today’s forward-thinking landscape challenges this approach, asking: Why not prioritize innovation from the outset instead of following the linear path of growth? The focus is shifting to “day-one innovation,” where GCCs are empowered to skip traditional phases of scaling and optimization. By integrating lessons from past industry experiences, these centers are creating strategies that are more future-focused from the start.
Q2. We’ve seen GCCs climb higher in the value chain, with a greater focus on innovation and strategic decision-making. How has CRMIT Solutions positioned itself as a key GCC service provider, and what do you believe differentiates CRMIT in delivering purpose-driven solutions
Over the past decade, GCCs have steadily risen within the value chain, taking on key roles that significantly impact technological advancements, innovation, and decision-making.
One of the strategic priorities at CRMIT as a specialized GCC service provider is to deliver solutions with a purpose. Over the years, CRMIT has partnered closely with technology entities and business portfolios to develop solutions for digital and decision transformations in the areas of Customer360, Data, AI, and Mobility.
What makes us stand out is its ability to bring technology and domain know-how together for value creation for its customers.. It’s this sense of purpose, combined with an unrelenting focus on innovation, that sets us apart from other players in the market.
Q3. How does CRMIT Solutions ensure that its technology solutions are aligned with the unique needs and priorities of different industries? How do they capitalize on the growing demand for digital capabilities in the GCCs?
India GCCs are boldly tackling AI head-on and consistently developing innovative products and solutions with a clear long-term vision. GCCs will continue to double down on these curated programs to identify and nurture the next-generation solutions from India. Talents required for these programs will become boundaryless with capabilities being “both sourced” rather than in-sourced.
A pivotal part of this transformation is the concept of ‘both sourcing.’ For years, the pendulum has swung between insourcing and outsourcing, each with distinct advantages. Now, the future points to blending both approaches into a balanced, synergistic model. ‘Both sourcing’ creates an ecosystem where companies can access diverse expertise by collaborating with service providers, while still preserving a strong, capable core team within the GCC. This hybrid strategy maximizes innovation and flexibility, empowering organizations to thrive in an increasingly competitive landscape.
At CRMIT Solutions, we partner with GCCs to solve digital transformation and decision-making challenges. Some of the core technologies we work with include GenAI, Customer Data management, basic and advanced analytics, dashboarding & reporting analytics
Q4. GCCs are on an expansion mission. How is CRMIT enabling GCCs on this mission and how are they benefiting?
Most new and expanded GCCs are concentrating on advancing innovative technologies, particularly in GenAI, AI/ML, and data analytics. By prioritizing innovation, efficiency, and strategic alignment with these enterprise goals. CRMIT Solutions aspires to enable GCCs to take center stage to drive product development and innovation, expand functional capabilities, and move from a ‘cost’ to a ‘profit’ center.
From establishing and managing Salesforce Services for GCCs to optimizing their performance and driving strategic growth, CRMIT Solutions ensures their GCC partnerships stay ahead in today’s competitive environment. We are setting up Centers of Excellence (CoEs) for Salesforce, Mulesoft, and Tableau to foster innovation and enhance technological advancements in these key areas.
Our Salesforce services include talent acquisition, state-of-the-art workspace management, business operations support, and strategic consulting tailored to your unique needs including.
Innovation – Design, develop & test proofs-of-concept & Minimum Viable Products to drive digital transformations and unlock new business values. CRMIT’s COE-led approach enables, harnessing reusable components, Data Cloud, and Einstein GPT for the future of business, transforming core products
Business Operations and Back Office Support Efficient operations and robust support systems are key to leveraging decision science techniques to streamline processes, minimize decision-making bottlenecks, and respond rapidly to new information or market shifts.
Talent Acquisition and Hiring whether you need skilled professionals for Salesforce implementation, customization, or support, our team is designed to seamlessly integrate into your operations.
Why choose CRMIT’s as a GCC Service Provider for Salesforce?
CRMIT Solutions is a leading Global Capability Center (GCC) Service Provider for Salesforce and digital transformation and decision intelligence solutions. Our Salesforce services include talent acquisition, state-of-the-art workspace management, business operations support, and strategic consulting tailored to your unique needs.
Whether you’re seeking global capability center expertise, specialized Salesforce support, or assistance in setting up a GCC for Salesforce in India, CRMIT is your go-to partner. We focus on delivering bespoke solutions that enhance efficiency, drive innovation, and provide a competitive edge. Partner with CRMIT Solutions to achieve sustainable growth and operational excellence in the global marketplace.
Expertise
matched with
customer success
Successful Customers
Engagements
AppExchange
CSAT
Salesforce
Certifications
Years Of
Customer Success
