Customer experience is the set of perceptions a customer has with a company throughout the buying and owning interactions. Positive customer experiences enable businesses to attract more, retain more, sell more, sell for more, and...

Creating meaningful Customer Experience with Unified CX Solutions One of the key elements of any CRM plan is integration, the unification of all your company's data sources and silo systems to create a single, holistic...

Oracle CRM OnDemand (CRMOD) Release 16 was my first encounter with a ready to use, complete End-to-End CRM application in a SaaS model, and its needless to say that I am biased towards this application....

Right contents in your social media fan pages, create a big impact in engaging your targeted audience. Though creating highly engaging contents is an art by itself, having right tools to build them is another...

Traditionally, CRM self-service portals used to be the web support channel for customers. Some companies extended this concept and used such portals for employee management, dealer management, etc. However, such use cases are very minimal....

Face language and body language are important components in everyday communication. Many times you may be hearing something, but the other person would be meaning something totally different. They may be hiding the real message...

Sales Cloud (Fusion CRM) release 7 is quite refreshing for those using the application since earlier releases. When I drove through the latest release 7, I knew the wait and the hype built around this...

Social CRM is the latest update in the Customer management Industry. With the sudden growth in social media platform, it’s through social CRM that you can connect in a more personal level with your consumers...

Does it sound interesting? Yes, it is fact that Oracle is working on a new app “Oracle Voice” that works with Oracle Sales Cloud facilitating data entry / update in CRM by Sales team over...

Anyone who has gone through the process of setting up a B2B (Business to Business) Account with a Bank would swear by the poor experience they are met with due to the highly inefficient and...